CAPCO – The Capital Market Company Group
Fans, friends, followers – the banks’ new asset?
The team of the TUM Speakers Series lectures is glad to welcome Bodo Schaefer on the 28th January to the lecture “Fans, Friends, Followers – The bank’s new asset?”
Event links: Facebook, XING
New entrants from within, and increasingly outside, Financial Services are dramatically changing today’s banking landscape. Innovative, fast-moving, brand-centric firms such as Apple, Google and Facebook, along with disruptive FinTech start-ups, are stealing a march on the established high street banks…making a move to own or operate profitable parts of the banking value chain.
By combining state-of-the art technology with their global customer base and deep consumer-focus, top tech companies are generating higher levels of profitability than many traditional banks.
“It’s time to act for banks – before someone steals their breakfast AND eats their business for lunch!”
Banks need to act, they need to act now, and they need to act fast. The new world calls for a new approach, and a fundamentally different strategy. The time to innovate is here – the time to innovate is NOW! But how – and where – to get started?
In this presentation, we will not only outline pragmatic suggestions as to WHAT banks can do, but also, present ideas as to HOW banks better leverage their unique assets:
Data – it’s the elephant in the room. Social Media gives banks real-time access to a host of data. But what should they do with it, how can the industry make best use of the data we’re all swimming in?
The customer is always king – are banks making the most of the life events of their client-base to enhance service delivery and overall consumer experience?
It’s all about the money – just how can banks reduce their cost base through payment utilities, using the funds this new approach makes available to invest in new technologies?
Join us for what we hope will be a passionate, real-time debate on the future of payments. Join us and explore the Future of Finance!
The lecture begins 6:30 pm, 28 Januar 2015, in the classroom 2770 (2nd floor) on the TU Munich maincampus in Arcisstrasse 21, 80333 Munich. Afterwards we invite you to have drinks and snacks and discuss the topic with partners of CAPCO.